Positive Futures Network


Bainbridge Island, Washington, United StatesFounded in 1996Trust Project news partner since

YES! is a nonprofit, independent online magazine and daily news site that analyzes root causes of societal problems and explores opportunities for systemic, structural change.

YES! is an independent and nonpartisan media and journalism platform. The journalism on the platform focuses on exploring and getting to the root causes of societal problems and systemic challenges through exploring opportunities of change. 


Best Practices Policies

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YES! aims to analyze societal problems; uncover environmental, economic, and social justice intersections; spotlight the ideas and initiatives of people building a better world; and address dominant economic, political and social structures to consider alternative ways of thinking that can produce a more equitable and Earth-friendly world.

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YES! Media maintains an in-house style guide, and its editorial policies follow the Society of Professional Journalists Code of Ethics. YES! aims to report the truth, minimize harm, remain transparent, include perspectives of those often excluded from mainstream coverage and act independently with an obligation to serve the public and avoid conflicts of interest. 

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Ownership & Funding

YES! is independently owned by YES! Media. It is ad-free and has no paywall for its online content. Subscription sales cover one-third of the publication's costs. It additionally relies on tax-deductible donations from readers and foundation grants. Donations also fund discounted subscriptions to libraries and teachers, grassroots organizations, faith groups and policy-makers.

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Diverse Voices

YES! says it is committed to increasing the diversity of its staff, writers and sources, and inquires about the racial and gender identities of its contributors with the goal of increasing representation for people of color, LGBTQ people and others from historically marginalized communities. 

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When an error is confirmed, YES! will publish a notification of correction at the bottom of the relevant story, identifying the nature of the error and providing the correct information in the body of the text and in the correction notice.

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Unnamed Sources

YES! has a policy to allow the use of pseudonyms in publication only in the case of a clear and pressing need for anonymity, such as the legitimate concern for the safety of sources, or where personal privacy must be protected for serious reasons. The decision to use a veiled source is made solely at the discretion of YES! editors.

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The Trust Project

The Trust Project is an international consortium of news organizations building standards of transparency and working with technology platforms to affirm and amplify journalism’s commitment to transparency, accuracy, inclusion and fairness so that the public can make informed news choices. It was founded and is led by award-winning journalist Sally Lehrman.

Our Funders

Craig Newmark, founder of craigslist, was our original funder, through the Trustworthy Journalism Initiative of Craig Newmark Philanthropies. Google followed with their financial support. Our funders also have included Democracy Fund, the John S. and James L. Knight Foundation and Facebook. Funders. Trust Project policies and the Trust Indicators are shaped and enforced independently from our funding sources.

Awards & Recognitions

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